Can you remember why you started your own business? This might be the very heart of what’s missing today if you’ve fallen out of love with it. It’s easy to get bogged down in the detail of every role in your business until it’s all work and no play. Business Owners need a different kind of support to other positions/job roles in a company. They’ve got no boss, no time keeper, no recognition for doing a great job. This is where the unique role of a Business Coach can provide business support specifically for business owners. Which one of these personas resonate with you?
Passionate Hobbyist
Perhaps you loved cycling so much you just had to spend every waking hour doing it or talking about it. You live and breath bikes with your family and friends so you decided to channel that passion on turning it into an income and opened a bicycle shop.
Corporate Expert
Some people start their own business because they’ve spent a good number of years in a certain sector and they think they can do a better job themselves. Let’s say someone has been climbing the ladder in the Travel Industry, and they decide they want to unravel themselves from the constraints of employment and go it alone, focussed on their own style of customer services as an Independent Tour Operator.
The Social Activist
There are also business owners who started out on an ethical endeavour with a stead fast plan to change the social landscape forever. You might have a personal course to plot or an axe to grind but you most certainly cherish the growth of a whole community. You’re charitable, invest in the next generation and are already carbon neutral.
The Family Business
Have you fallen into the role of owning a company by inheriting a family business? There might be huge pressure to protect the legacy and maintain respect for what has already been created, whilst also adapting to protect the future generation.
The Inventor
Were you dreaming about Industry 4.0 while the rest of us were still watching films on VHS? These business owners are in it for one reason and that’s to find a way to do it better. Whether that’s a stronger vacuum cleaner or faster internet connection, it’s all about improvement and progress, they’re ideas machines, and the brain never sleeps.
Whatever your reason for starting out in business ownership, the chances are you were dreaming big, planning a better work-life balance, looking forward to the challenge and to reaping the rewards from all your hard work. The reality is that often we lose sight of what made our work fun in the first place. The Passionate Hobbyist spends weekends manning the shop for his customers and no longer has time to go for a ride himself. The Inventor works later and later every night researching the next big thing and can’t remember the last time she had dinner with the family. It can take an outsider looking in to bring these into perspective and the support of a mentor or Business Coach could make all the difference to help you love your business again.
